FOR IMMEDIATE RELEASE
October 14, 2015
Contact: Marie Oliva, President & CEO
(508) 759-6000 x12, email@example.com
AMERICAN BUS ASSOCIATION NAMES ANNUAL SCALLOP FEST
ONE OF NORTH AMERICA’S 100 TOP EVENTS FOR 2016
Event is a Ticket to Fun and to Critical Group Tourism Dollars
Bourne, MA – The American Bus Association (ABA) announced today that the Annual Scallop Fest, held on September 23-25, 2016, has been designated as one of the Top 100 Events in North America for 2016 by an experienced expert tourism industry selection committee (this is the 6th year in a row Scallop Fest had received this distinction). Inclusion in the Top 100 list, published as a supplement to the September/October issue of Destinations magazine, indicates that the Annual Scallop Fest offer excellent entertainment value to both tour groups and individual travelers from around the world, according to ABA.
With the release of the American Bus Association’s 2016 Top 100 Events in North America, ABA celebrates 34 years of the program. What began as a way for motorcoach operators to incorporate new product into their itineraries has grown to one of the most sought-after lists by travel professionals, motorcoach operators and the general public.
“The attractiveness of the Annual Scallop Fest as a don’t-miss entertainment value is only part of why its selection this year is such as a distinction for E. Falmouth,” said Peter J. Pantuso, CTIS, ABA’s president and CEO. “The real news here is that the Annual Scallop Fest has been recognized as a potential magnet for tourism dollars, at a time when reenergizing domestic tourism is so important to our spirit and our economy. The honor gives E. Falmouth an important boost in visibility among professional tour planners.”
According to studies completed by researchers at Dunham and Associates, one overnight visit by a motorcoach group can leave up to $25,000 in a local destination’s economy. Those dollars are spent on lodging, meals, admissions, fees, shopping, souvenirs, services and local taxes.
“Tour groups spend more and stay longer,” Pantuso said. “That’s why the Annual Scallop Fest is truly a local economic asset. There is no better way to jump-start tourism than to attract motorcoach groups to a great event and convince them to extend their stay.”
ABA’s 2016 Top 100 Events Selection Committee selected the Annual Scallop Fest from hundreds of event nominations submitted by ABA members. Judges considered the event’s broad appeal, its accessibility to motorcoaches and skill at handling large groups, and a variety of other relevant criteria.
Top Top 100 Events list is available onlne at www.buses.org/Top100.
The Cape Cod Canal Region Chamber is a not-for-profit corporation that raises funds to help the community in various ways. Proceeds from the Fest help fund the Chamber’s scholarship program for Upper Cape area high schools, donations to local food pantries and operation of 2 visitor centers that service the traveling public. Learn more at www.capecodcanalchamber.org and www.scallopfest.org.